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RB Displays – Stand Out Design Trends

2015 Display Solutions Handbook-cover

2015 Display Solutions Handbook-cover


Everyone knows the saying, “a picture tells a thousand words” – but if that picture is not at the right place, at the right time, no one will know about it!

And that’s the same with exhibition stands – one needs to have a stand that is eye-catching and there on time – without either of these, your money is wasted.

Eye-catching stands are super important, you don’t want to be just another stand in an exhibition hall of sameness. We’ve looked through some of the top trends that we think are your best bet for being noticed amongst a myriad of stands competing for people’s attention.

Attract and Engage

One needs to first attract your potential audience and then engage with them for a possible business relationship to occur.

Here are a few pointers to consider when thinking about your stand:-


What colours attract people and portray your brand? Colours that are currently trending are blue and black – Black is seen as sophisticated and upmarket, whereas blue is seen as alluring.


Often people rely on the lighting in the venue, but this does not pull your audience into your ‘experience’ at your stand. Lighting is incredibly powerful in creating mood, highlighting or low-lighting various areas of your stand which you want to accentuate and creating a general atmosphere e.g. cozy and friendly or high tech etc.


Technology is advancing at such a rapid pace and the exhibition industry often uses these advanced technologies to catch their audience’s eyes. This is good, if used in conjunction with the human interaction and as long as it relevant to the business, otherwise it can have the adverse effect and turn people away.

Ultimately, people do business with people they like, so the human connection with your potential clients and customers, at these events, should always be highly valued.

On Time

You can have the most amazing stand, but if it’s not there and set up on time, you’ve wasted a whole lot of money! To ensure your peace of mind, we’d suggest you always ask for referrals from your exhibition stand service provider before you hire them.

With over 20 years of servicing the exhibitions and displays industry, we’ve the experience and expertise to make your stand and event a sure success!

For more information on our one-stop shop for exhibition stands and to see some of our world-class clients, including BP, Moet & Chandon, SAMSUNG, Michelin, HITACHI and G4S to name a few. Contact us for more details.

We look forward to providing you with service and an experience that will blow you away!



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RB Design & Display Ltd

10 Lincoln Park Business Centre
Lincoln Road
High Wycombe
HP12 3RD